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Licenciado en Inteligencia de Negocios
LIT

B.S. in Business Intelligence

A company’s lies in its capacity to capitalize data

The business environment is constantly changing and becoming increasingly complex. Business digitization and easy access to data require a function that will help organizations gather, organize and analyze their information, using statistical models and computer tools. As a B.A. in Business Intelligence, you will be able to help organizations identify opportunities and threats, making rapid, analytically-supported decisions that will add value and increase organizational competitiveness.
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Career field

On graduating from B.A. in business intelligence, you will be able to work as an independent consultant or in diverse areas in any type of business. For example:

  • Informatics (database management, design of analytics platforms)
  • Marketing (analysis of market trends, service assessment and customer follow-up, social networks analytics)
  • Finance (market risk measurement, investment project evaluation)
  • Human resources (employee selection, organizational climate measurement)

 

Is this right for you?

If you're looking for a career that allows you to navigate the digital age, turn data into strategic insights and be a change agent in the ever-evolving business world, B.A. in Business Intelligence could be the perfect choice for you.

The three stages of the model
Choose your path

1 Exploration

  1. You will open your competency file and add to it throughout your degree program.
  2. You will learn the foundations of the area of Business.
  3. You will participate in fundamental and exploration challenges from the area of Business, interacting with peers from different degree programs.
  4. You will study general education courses, selecting them from a collection.
  5. You will participate in a challenge that integrates all the competencies to be developed in this phase.

 

2 Focus

  1. You will acquire the core competencies of your degree, in other words, those that distinguish it.
  2. You will participate in more focused challenges to reinforce what you have learned and broaden your basic knowledge.
  3. You will have the elements to decide whether to deepen your knowledge or diversify and, subsequently, build your specialization plan.
  4. The Tec Weeks, challenges and overall university experiences will enrich your file.

3 Specialization

  1. You have decided between diversifying or focusing deeply in your major, which you will achieve by choosing a concentration or a stay, to name a few of your options. The TEC Semester is a flexible time to start.
  2. You will develop the competencies related to your specialization, increasingly connected to your passions, interests and plans.
  3. By passing a concentration, you will develop your competencies, and, on graduating, will be a candidate for obtaining a Diploma in that concentration, after meeting the established requirements.

Concentraciones

How can you specialize?

 

Concentraciones  Concentrations

Specialize in one of the different concentrations available at the campus of your choice, according to the profile you would like to develop.

Estancias  Internships

Internships allow you to participate in the development of specific projects with companies, organizations, or research groups, in a context of total immersion related to a specialty field. They can be carried out locally, nationally or internationally.

Experiencias  International experiences

Experience life outside Mexico to broaden your horizons and delve into the topics of your interest.

Materias  Courses or blocks

Choose the education units that best adapt to your objectives, enabling you to specialize in your specific interests.

Concentrations

Disciplinary

Delve into your field of study

  • Artificial Intelligence in Business
  • Cognitive Neuroscience
  • Driving Global Business Across Frontiers
  • Innovation and Digital Transformation
  • Learning Experience Innovation and Design Management
  • Open Innovation and Technology Transfer
  • Strategic Communication
  • Strategic Management of Omnichannel Retail

Transversal

Delve into other fields of study

  • Conscious Business
  • Data Analytics and Artificial Intelligence Tools
  • Design, Innovation and Technological Entrepreneurship
  • Entrepreneurial Families, Sustainability and Transcendence
  • Entrepreneurship in Action
  • Government and Public Transformation
  • Mexican Culture
  • Quality of Life and Well-Being
  • Social Innovation

*Estas concentraciones no son la oferta definitiva y su disponibilidad varía por campus.

 

B.A. in Business Intelligence Syllabus
Plan de Estudio Licenciado en Inteligencia de Negocios

General education course

Area exploration courses

Introductory block (CHALLENGE)

Area exploration block (CHALLENGE)

Exploration topic (CHALLENGE)

Track integrating block (CHALLENGE)

Disciplinary course

Disciplinary block (CHALLENGE)

Integrating disciplinary block (CHALLENGE)

TEC Semester

Multidisciplinary professional elective (CHALLENGE)

Final integrating block (CHALLENGE)

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Primer Semestral
Business Role in Society
Business Leadership
Financial Analysis
Enterprise Economy
Elective Course Mathematics and Science
Financial Decision
Mathematical Thinking
Business Globalization
Strategy and Talent
Business Programming
Segundo Semestral
Business communication
Decision Support Analysis
Statistics for business
Financial Management
Business Law
Elective Course Humanities and Fine Arts
Creating Prototypes
Business Model Innovation
Marketing Insight to Develop Strategies
Talent Management Process
Tercer Semestral
Sharing Value Creation
Financial Planning Strategy
Elective Course Social and Behavioral Sciences
Business Innovation Project
Investment Project Evaluation
Market Solutions
Market Strategies and Differentiation
International Competency
Culture, Organization and Human Talent
Exploration Topic
Cuarto Semestral
Indicators and Risks with Strategic Vision
Lines of Action Diagnosis
Business Analytics
Data Manipulation
Elective Course Leadership, Entrepreneurship and Innovation
Data Integration to Analytics
Quinto Semestral
Strategic Lines of Action
Introduction to Econometrics
Data Mining
Elective Course Ethics and Citizenship
Project Management of Analytical Platforms
Business Analytics Platforms for Organizations
Sexto Semestral
Professional Elective I
Professional Elective II
Professional Elective III
Professional Elective IV
Professional Elective V
Professional Elective VI
Séptimo Semestral
Elective I
Elective II
Elective III
Elective IV
Elective V
Elective VI
Octavo Semestral
Strategic Planning Based on Prescriptive Analytics
Elective Multidisciplinary Professional
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